President, of the Great Lakes, Gary Dilley, said that the Columbus Dispatch was honored and excited to host this outstanding regional conference and that the Easton location will provide an excellent and memorable setting. He also highlighted, that the conference has established a relationship with the Ohio Newspaper Association creating some synergistic opportunities, and that, along with some program format changes, will insure that attendees and vendors are provided not only the best value, but the highest quality information on topics that are relevant and timely from some of the most experienced, informed professionals in the business.
Dilley, also pointed out that information, education and operational efficiency is more necessary than it ever has been due to the rapidly changing newspaper environment. This conference functions similar to a user group which research has shown to one of the most effective and efficient resources to gain information and ideas. As many industry conferences have suffered substantial reductions in attendance, The Great Lakes Conference, is still viable and Gary thinks that says a lot about the quality of information, ideas, resources, technology and networking this conference offers and at a very affordable price.
The industry vendors and suppliers are a big part of this conference as well. Vendors are a great resource beyond materials, supplies, hardware and software. They typically see the big picture and are a wealth of information. The Great Lakes Conference is popularly supported by a large number of vendors/suppliers. The Conference will include vendor/ supplier presentations, where vendor representatives will be on hand to share product solutions, technology, information and ideas. |
